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1/12/2012 Happy New Year! Looking forward to a great year
1/12/2012 Mel and Carli wooohooo Once upon a time, I ate a bagel
10/27/2011 Social Media
9/26/2011 Digital Highlights • “Moves Like Jagger” by Maroon 5 is the #1 digital song in Canada having sold over 240,000 units making it 3x Platinum! • Lady Gaga’s #1 hit single “Born This Way” has now crossed the 400,000 song downloads making it 5x Platinum! • Karl Wolf’s latest song “Ghetto Love” is now digitally Gold coming off of a strong sales week as it crossed over the 40,000 sales mark! • Rihanna’s album “Loud” crossed over the 1 million track sales mark last week. This week it crossed over the 40,000 digital album sales making it digitally Gold and it is only the 12^th digital album to do so in Canada!
9/26/2011 Digital Highlights: • “Moves Like Jagger” by Maroon 5 is the #1 digital song in Canada having sold over 240,000 units making it 3x Platinum! • Lady Gaga’s #1 hit single “Born This Way” has now crossed the 400,000 song downloads making it 5x Platinum! • Karl Wolf’s latest song “Ghetto Love” is now digitally Gold coming off of a strong sales week as it crossed over the 40,000 sales mark.
9/26/2011 Digital Highlights:
· For the 7^th week in a row, “Moves Like Jagger” by Maroon 5 is the #1 digital song in Canada! As well, the song has now sold over 240,000 units making it 3x Platinum!

· Speaking of hit songs, Lady Gaga’s #1 hit single “Born This Way” has now crossed the 400,000 song downloads making it 5x Platinum!

· Karl Wolf’s latest song “Ghetto Love” is now digitally Gold coming off of a strong sales week as it crossed over the 40,000 sales mark.

· Last week, we mentioned that Rihanna’s album “Loud” crossed over the 1 million track sales mark. This week it crossed over the 40,000 digital album sales making it digitally gold and it is only the 12^th digital album to do so in Canada.

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Case Studies

Rogers Wireless

Rogers Wireless

Rogers Strikes The Right Chord With This Customer Loyalty Program Wanting to retain their customer base in an increasingly competitive marketplace, Universal Music was able to provide a smash hit with their subscribers. With over hundreds of thousands of...
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Subway

Subway

Subway Restaurants Dial a Hit With This Ringtone Campaign By offering music ringtones as a gift with purchase incentive, Subway was able to grow their market share and brand awareness. As part of their annual Subway Scrabble campaign, Universal...
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Canadian Breast Cancer Foundation

Canadian Breast Cancer Foundation

Canadian Breast Cancer Foundation and Universal Music Canada launch Music Downloads Store The online music store is the first music downloads program in Canada that directly benefits the breast cancer cause, with a portion of the proceeds from...
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Rolling Stones Merchandising

Rolling Stones Merchandising

Just Like A Rolling Stone! Supporting the release of the Rolling Stones re-mastered catalog, Universal Music launched their first online e-commerce store allowing customers to quickly browse and purchase their favourite Rolling Stones CDs, merchandise...
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